Assembling a Magazine of Stories in a Post Google Reader World
By Yonatan Gordon Now that Google Reader is closing shop soon, finding a suitable replacement has become the topic of much public interest. While there are several vying for the title of “Google...
View ArticleThe Kabbalah of Magazine Publishing
Photo Credit: Polyvore.com By Yonatan Gordon Last time we discussed how no story exists in a vacuum. That the seemingly isolated event of Yahoo! acquiring Tumblr, could actually be seen to relate to...
View ArticleThe Kabbalah of Magazine Publishing: Determining Portals of Entry
In our previous essay, we explained some of the fundamentals behind creating a weekly Kabbalah magazine. We mentioned there that while we can know the tone for this week’s headlines years in advance,...
View ArticleNeil Gaiman’s “The Ocean at the End of the Lane” and the Miracle of Arnon
Credit: Leah Caroline / Chabad.org By Yonatan Gordon READ THE PRESS RELEASE VERSION HERE! The obvious question is how we can write something light-filled, about a novel so extraordinarily dark. To be...
View ArticleNeil Gaiman is Taking a Six Month “Sabbatical” from Social Media. Should You?
By Yonatan Gordon It’s a question that we find ourselves asking more and more these days. What if we simply flipped the “off switch” on social media? Would disconnecting from Facebook, Twitter, and...
View ArticlePublishing Your Voice into a Movement: Kehot Publication Society, Publisher...
By Yonatan Gordon This may sound funny, but I most learnt what it meant to be part of a publishing house, only years after I left. For the better part of six years, I was a marketer for Kehot...
View ArticleThe Three Dimensions of the Book
Photo Credit: papercutbindery.blogspot.com By Yonatan Gordon Those who have followed some of our essays in the past, know that we like to relate our discussions to science. For reasons which we will...
View ArticleAn Open Letter to Paul Miller of TheVerge.com “‘Unplugged Internet” Series
Photo Credit: vosizneias.com This essay was written in response to “I’m still here: back online after a year without the internet” by Paul Miller on TheVerge.com. By Yonatan Gordon For those who are...
View ArticleHei Tevet: The Festival of Books
Link to Video of the Original Hei Tevet By Yonatan Gordon Those interested in the history behind the dispute over the ownership of the priceless library of the 6th Rebbe of Chabad, Rabbi Yosef...
View ArticleBook Sale Announcement!
Gal Einai’s “5th of Tevet” Annual Book Sale! On this day, the 5th of Tevet, in 5747 (January 6th, 1987) a modern-day miracle occurred. While the dispute over the ownership of the library of the sixth...
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